Persuasion Club
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Persuasion Club is where curiosity meets influence. Join Kevin and Steven as they explore persuasion, psychology, communication, critical thinking, cognitive bias, marketing, leadership, negotiation, and human behavior. Enjoy deeper discussions, exclusive content, live chats, polls, and behind-the-scenes access.

Whether you're looking to improve your influence, understand how people think, or sharpen your communication skills, this community is for you.
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Live Streamed on July 12, 2026 9:02 PM ET
EP0026 07/11/26 - Win Bigly Part 2 of Part 4

In Part 2 of our deep dive into Part 4 of Win Bigly, we explore two of Scott Adams' most fascinating persuasion concepts: visual persuasion and the art of helping people imagine you in a leadership role.

Why do some images, symbols, and stagecraft stick in our minds while facts quickly fade? How can simple visual cues shape perception before a single word is spoken? Adams argues that persuasion isn't just about arguments—it's about creating mental pictures that people can't easily forget.

We also examine one of the most surprising ideas from the 2016 election: the importance of getting voters to imagine someone as president. Once that mental model exists, it can fundamentally change how people evaluate a candidate.

Join Kevin and Steven as they break down these ideas, connect them to current events, marketing, business, and everyday life, and discuss where these techniques are persuasive, where they become manipulative, and how recognizing them can make you a more informed thinker.

Whether you're interested in psychology, politics, communication, sales, or simply understanding why people believe what they do, this episode offers practical insights into one of the most powerful—and often invisible—forms of persuasion.

Government IT workers by day. Persuasion enthusiasts and verbal cage fighters the rest of the time.

#PersuasionClub #WinBigly #ScottAdams #Persuasion #Psychology #Communication #Marketing #Politics #Influence #scott

01:34:12
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Win Bigly

We'll be talking about Part 2 of Win Bigly on tonight's episode. Get yourself a copy or the audio version and join us tonight at 6pm PST.

00:00:20
Rumble gods are angry tonight

Rumble refused to accept Kevin's microphone tonight. And that was after many other problems that involved refreshing Rumble Studio 1000 times. We are SO sorry folks. We will miss you tonight! Look for a new date/time for a retry soon!

Thanks for your support

We wanted to express gratitude to those that have helped support us lately! We weren't even aware of it until clicking the right buttons on locals! :) Your contribution is so encouraging!

Thanks
Steven and Kevin

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A Special Thank You to Locals Fans

Just wanted to give a special shout out to our locals fans (growing by the day!) You are our special group.. we'll have to come up with a name for our P1s. 😜

We enjoyed reading all of your comments after the show was over. Ever single one. We're going to find ways to highlight the best of the best during the show.

Also - tonight's episode audio was... er... not balanced very well. Stay tuned - we will be uploading a replacement episode soon that fixes all of that.

Last up, you may have noticed that the aftershow included all of the other streaming channels. We've been doing that as a freebie for the new listeners. But soon, it will be a Locals only after show. And for subscribers, we're going to have downloadable show notes that will include the episode transcript, links to all of the videos, notes, slides, songs, etc that are used in the show. It's gonna make your socks roll up and down. We guarantee it! Or... your money back.

Have a great night (or day if you're reading this ...

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